Why The Best Time Tracking Software is the One You’re Already Using
Spoiler: your current time tracking software isn't the problem. Learn how to utilize your current time tracking software more strategically.
Author: Tom O'Neill
Tom O’Neill is the CEO and co-founder of Parallax. Tom’s primary role is to build a great team positioned to help digital agencies and tech consultancies use data and insights to inform strategic business planning and grow profitably. Before starting Parallax, Tom spent 20 years building and growing technology consulting companies.
Modern Work is Changing: Parallax’s Takeaways on Billing the Creative Process, Timesheets, and “Hustle Culture”
One of the main reasons agencies and development studios struggle to break the cycle of too much or too little work is because they haven’t considered how poor resource planning leads to confusion, stress, and burnout. Without mastering forecasting basics, this cycle will continue.
Hustle Culture is Canceled
Retaining your best people has never been more important. By replacing hustle culture with mission culture, leaders can evolve away from dysfunction.
The Importance of Decoupling Resource and Project Management
Don’t burn out your project managers! In place of task-based project planning, digital services companies should implement a duration-based approach. This is when a certain percentage of each role or a person’s time is allotted to client projects. Why? It will help agencies avoid burning out their vital project managers and scale the business.
The Growth Mindset for Digital Agencies
Scaling a digital shop is challenging. I’ve been there. Last week, we were given the opportunity to speak with other digital shops via the Society...
Great Resignation or Great Raise?
I’m sorry for the shameless clickbait. There’s so much b.s. on the great resignation that it’s becoming annoying. But hey, you are reading this so...
Strategic Planning for Business Growth: Scaling Your Magic
When your digital services agency is small, it’s easy to stay focused on what’s most important. These early days are nothing short of magical as...
Run a Reactive Digital Services Firm? Every Employee Plays a Role in Forecasting
Digital services firms are in a constant cycle of reactivity when they don’t forecast well and often. They can’t predict in advance whether they’ll have...
How to Calculate Benchmarks: The Industry Benchmark Calculator
Digital services companies set themselves apart from each other with the caliber of their craft, method, and people. But when it comes to running the...
How Digital Services Succeed: Revenue Targets
This situation is all-too-common: An agency owner sets revenue targets based on the previous year’s results with the assumption that they should do even better...
How Digital Services Succeed: The Employee Utilization Rate Fallacy
There are over 60,000 digital services companies in North America. What sets these organizations apart from one another? The caliber of their craft, methods, and...